Content SEO archives

Recent Content SEO articles

Blog SEO: how to make people stay and read your post

11 March 2023 Marieke van de Rakt

When you succeed in getting visitors to one of your blog posts, you want them to stay and read your stuff. Readers (and especially first-time visiting readers) are bored quickly. You should grab their attention extremely fast and help them understand your blog’s main message. In this post, I will give five tips on how …

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Blog SEO: how to make people stay and read your post





What is a snippet?

31 January 2023 Edwin Toonen

The snippet is a single search result in a set of search results and generally consists of a title, a URL, and a description of the page. The content of a snippet matches parts of the search query, and you’ll see your keyword highlighted in the snippet description. Search engines often use pieces of your …

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What is a snippet?


Write more inclusively: 7 examples of inclusive language

19 January 2023 | 4 Comments Cindy Paul

So you want to write more inclusively? Great! That means more people will feel welcome when they read your content, and you won’t accidentally exclude them. But if that’s not enough reason, just think how many more people will engage with your content if you involve them and make your content relatable to them! So, …

Read: "Write more inclusively: 7 examples of inclusive language"
Write more inclusively: 7 examples of inclusive language

How to write clear and SEO-friendly paragraphs

5 January 2023 Marieke van de Rakt

Crafting clear and correct paragraphs isn’t just about aesthetics. You shouldn’t put whitespace in your content just to make it look nicer. Paragraphs are actually a vital ingredient for readability, for both your readers and Google. So in order to create great content, you’ll need to give your paragraphs some extra SEO love! In this …

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How to write clear and SEO-friendly paragraphs

Don’t relabel your old content as new; it’s a lousy SEO tactic

21 December 2022 | 4 Comments Edwin Toonen

Content freshness is a ranking factor in Google’s algorithm and has been that way for years. Google tends to favor unique, recent, and timely content on the search results page. However, there’s a repercussion stemming from this – many websites would relabel their old content as new to try to game the algorithm. This is …

Read: "Don’t relabel your old content as new; it’s a lousy SEO tactic"
Don’t relabel your old content as new; it’s a lousy SEO tactic